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Beirut Fashion Week: La Mode A Beyrouth |Elisabetta Franchi FAB FIVE: Things to be Christmas Ready!

FAB FIVE: Facts about Benefit Cosmetics

Nov 24, 2015

Hello Fashionistas!! How are you doing? I came up with this plan on not waiting for the new year to start working on my resolutions, and actually apply them now! So far I’m eating healthy and blogging more, so far so good eh?!

If you follow me on Instagram you probably noticed that Benefit cosmetics is opening in Lebanon on December, and they called me to introduce the brand, and try out their products. Which I’ve already heard about a lot from international beauty vloggers. It was an absolute pleasure meeting with the team, I felt like a part of the family, and I was so excited to receive their products that I will be reviewing very soon!! So I prepared for you some fun facts about Benefit to introduce it to you as well

  1. Benefit Cosmetics was founded in 1976
  2. The brains behind Benefit Cosmetics are twins: They were models and are also professional makeup artist
  3. They were initially called “The Face Place”
  4. The decision of having their own beauty boutique was merely based on a coin toss, heads for a casserole cafe and tails for beauty boutique. Guess what the result was?
  5. Their motto is “Makeup doesn’t have to be serious to look good.” The twins believe that laughter is the best cosmetic. Now you know why their products have such adorable names!
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Beirut Fashion Week: La Mode A Beyrouth |Elisabetta Franchi FAB FIVE: Things to be Christmas Ready!